INDIANARMY

INFANTRY DAY - 2017

For the first time in seven decades, Infantry, the backbone of the Army, A.K.A. the ‘Queen of Battle’ hosted a mega public gala to celebrate Infantry Day

The day marked Infantry’s first action post-independence in 1947 when they first landed in Srinagar to foil Pakistan’s attempt to annex Kashmir.

The intention was to continue our traditions of wreath-laying and commemorating the sons of soil who led down their lives and pay them a novel tribute. The objective was to give Indians a glimpse of the true brave-hearts who guard the frontiers. Guests from top brass from Armed Forces, other dignitaries, veterans, serving officers and families attended the event.

A complete plan of action was executed with a flawless execution.

We decided to focus on Creating an INVIGORATING EXPERIENCE showcasing bravery and sacrifice. Maintain and strictly adhere to all protocols laid down by the Army keeping in mind the sensitive high profile gathering of guests. Amazing visual experience of bravery, service and patriotism of Infantry, at close range:

  • Performances with pan-India character
  • Create a living, breathing experience of bravery
  • Create a raw, real and riveting experience
RESULT
  • Supercharged infantry and proud families
  • A nostalgic moment for the various chakras and their families.
  • The general public made aware of the contribution and sacrifice of Infantry.
  • Highly motivational and emotional moment for the audience.
  • The Celebration hailed by The Hon. PM of India.

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